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MDA Video Series: GDPR & Its Impacts to Malaysia’s Ad Industry

MDA Video Series: GDPR & Its Impacts to Malaysia’s Ad Industry

GDPR is one of the hottest topics in the industry last few months. MDA produced this video wanting to find out the following:

  1. Is the ad industry for Malaysia ready for GDPR?
  2. How does agency/publisher/vendor respond to GDPR?
  3. What would be the implication to your clients?

In this video, we interviewed industry leaders including Prashant Kumar (Entropia), Gaurav Bhasin (Mudah.my) and Jon-Paul Best (Nielsen Malaysia). Check out their views on GDPR!

This video is produced by MDA Technical & Governance Council led by Sophia Toh (Sizmek) with team members including Aparna Krishnan(IPG) and Eileen Ooi (Omnicom Media Group).

PS: Want to learn more about GDPR? https://en.wikipedia.org/wiki/General_Data_Protection_Regulation